Privacy Policy
🔒 Privacy Policy
Last Updated: July 2025
This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from modlilye.shop (the “Site”).
📌 Personal Information We Collect
When you visit our Site, we automatically collect certain information about your device, such as:
Web browser
IP address
Time zone
Cookies on your device
Pages/products you view
Referring sites or search terms
How you interact with the Site
We refer to this as “Device Information.”
When you place or attempt to place an order, we collect:
Name
Billing & Shipping address
Payment details (excluding full card info)
Email address
Phone number
We refer to this as “Order Information.”
Together, Device Information + Order Information = “Personal Information.”
🛠️ How We Collect Device Info
We collect data using the following technologies:
Cookies—Small data files with anonymous IDs. Learn more: allaboutcookies.org
Log Files—Track IP address, browser, ISP, referring/exit pages, and timestamps
Web Beacons/Pixels—Record browsing behavior
📦 How We Use Your Personal Information
We use order information to:
Fulfill your orders (shipping, payment, confirmation)
Communicate with you
Screen orders for fraud
Offer product updates & promotions (if opted in)
We use device information to:
Detect risk or fraud
Improve site performance (analytics, marketing)
🔁 Sharing Your Personal Information
We may share your info with trusted partners:
Google Analytics—See how users browse the site. Learn more: Google Privacy
You can opt out of Google Analytics here: tools.google.com/dlpage/gaoptout
We may also share info:
To comply with laws, subpoenas, or legal processes
To protect our legal rights
🎯 Behavioral Advertising
We may use your info to show relevant ads:
Facebook: facebook.com/settings
Google: myadcenter.google.com
Bing: advertise.bingads.microsoft.com
You can opt out through optout.aboutads.info
🚫 Do Not Track
Please note: We do not change our data practices when your browser sends a “Do Not Track” signal.
🌍 Your Rights (EU/EEA Residents)
If you’re a resident of the European Economic Area (EEA), you have the right to:
Access your personal data
Correct or delete your data
Object to data processing
To exercise these rights, contact us using the details below.
Please note that your data may be transferred outside Europe—including to Canada or the United States.
🗃️ Data Retention
We retain your order information for records unless and until you request us to delete it.
🔄 Changes to Privacy Policy
We may update this policy from time to time to reflect:
Operational changes
Legal or regulatory updates
New data practices
We encourage you to review this page periodically.
🚸 Minors
Our site is not intended for individuals under 18 years of age. We do not knowingly collect information from children.
📞 Contact Us
If you have questions or complaints about our privacy practices:
Business Name: Modlilye
Address: 14656 Sylvan St, Van Nuys, CA 91411, United States
Phone: +1 (224) 888‑1170
Email: service@modlilye.shop
Support Hours:
Monday – Friday: 08:00 AM – 05:00 PM (PST)
Saturday – Sunday: Closed
